Boosting E-commerce Sales with Data Feeds
In e-commerce, data feeds play a crucial role in multichannel marketing. They allow you to showcase your products on various sales platforms, such as Google, Amazon, and Facebook. These feeds serve as the link to your online product catalog, ensuring that your products are displayed accurately across all platforms. What Is a Data Feed? A […]
25 Strategies on How to Boost eCommerce Sales
Introduction Running an eCommerce store is exciting, but maintaining consistent sales growth can be challenging. Success hinges on understanding core marketing principles, such as identifying your target audience, developing a compelling value proposition, and positioning your products strategically. In this guide, we share 25 powerful strategies to help you increase traffic, optimize conversions, and grow […]
The 16 Strategic Questions Every E-Commerce Store Owner Must Answer
Introduction Running an e-commerce store often feels like managing endless tasks at once—marketing, customer service, inventory, and more. It’s a lot to handle! What if you had a clear, straightforward way to focus your strategy and make confident decisions? The 16 strategic questions offer a straightforward way to build a strong foundation for your e-commerce […]
Google Shopping Title Optimization: How to Craft Winning Titles for Maximum Impact
Introduction to title optimization In the dynamic and competitive landscape of online retail, Google Shopping has emerged as a pivotal platform for businesses to showcase their products. At the heart of this platform’s effectiveness lies the art of crafting compelling product titles. This chapter delves into the critical role of product titles in Google Shopping […]
Setup a basic Google shopping feed
Setting up the feed In this post and video we want to show you how to setup a basic Google shopping feed with our Woocommerce Google feed manager. First step we create a feed and give it a descriptive name, choose the Google channel, the country we want to target, and the default Google category for our products. […]
Manage Channel templates
Add, remove and update channel templates We have updated the google channel template and i wanted to to take this opportunity to show you how the “manage channel section” works ie installing, updating and removing channels. First of all visit the “manage channels” section of the plugin. You will find the installed and Uninstalled channel […]
Exclude product from your feed
Advanced product filter As off version 0.31.0 from our wp product feed manager and version 0.18.0 of the Woocommerce Google feed manager we have added advanced filter options. It will make it possible to exclude product from your product feeds. Before, you could exclude and include products only by selecting the right category under “Category Mapping” […]
Google changes shopping feed specifications
As of June 1, 2015 Google introduces new Google Shopping feed specification. However, the new requirements wil not be enforced instantly. Google will give merchants some time for adjustment. Most of the required changes need to be implemented by September 15, 2015. The idea behind the update is to create a richer experience for customer searching […]