Merchant Center Errors

Product data

Attribute-level problems in the feed: values Google cannot read, values that contradict your product page, or required attributes that are missing entirely. Most disapprovals live here, and most are a mapping fix rather than a product fix.

WarningProduct dataAutomatic item updates: availabilityGoogle found a different stock status on your product page than in your feed and corrected it automatically, which usually…WarningProduct dataAutomatic item updates: priceGoogle found a different price on your product page than in your feed and corrected the feed price automatically, which…DisapprovalProduct dataDuplicate productsGoogle sees two or more of your offers as not unique enough from each other and treats them as duplicate…DisapprovalProduct dataEditorial issue: excessive capitalization in titleThe product title contains too many capital letters, usually whole words in caps, which Google treats as shouting and disapproves.DisapprovalProduct dataEditorial issue: promotional text in titleThe product title contains promotional wording, excessive capitals, or symbols that Google does not allow.DisapprovalProduct dataExpired productThe product has expired, either past its expiration date or because the feed has not refreshed in 30 days, so…WarningProduct dataIncorrect Google product categoryGoogle has placed your product in the wrong category of its taxonomy, which you fix by submitting the right category…WarningProduct dataIncorrect value [identifier exists]Your feed's identifier_exists value contradicts the rest of your product data, usually because it says 'no' while you also submit…DisapprovalProduct dataInsufficient unique product identifiersGoogle does not have enough unique identifiers (GTIN, MPN, brand) to understand your product, so it limits or disapproves it.DisapprovalProduct dataInvalid GTIN: failed checksumThe GTIN's check digit does not match the rest of the barcode, so Google rejects it as invalid.DisapprovalProduct dataInvalid value [availability]The availability attribute contains a value Google does not recognize, such as 'pending' or a translated word, instead of one…DisapprovalProduct dataInvalid value [condition]The condition attribute contains a value other than the three Google accepts: new, refurbished, or used.DisapprovalProduct dataInvalid value [gtin]The GTIN you submitted is not a valid barcode, so Google cannot match your product to its catalog and disapproves…DisapprovalProduct dataInvalid value [id]The product id contains characters Google cannot accept, or is not valid encoding, so the item is rejected.DisapprovalProduct dataInvalid value [price]The price you submitted is not in a format Google can read, so the product is disapproved.DisapprovalProduct dataInvalid value [sale price]The sale price you submitted is not valid, usually because it is zero or negative, or formatted in a way…DisapprovalProduct dataMismatched value (page crawl): availabilityThe availability in your feed does not match the availability Google found on your product page, so the product is…DisapprovalProduct dataMismatched value (page crawl): priceThe price in your feed does not match the price Google finds on your product page.DisapprovalProduct dataMissing required apparel attributes: age group and genderYour apparel products are missing the age group or gender attribute that Google requires for clothing, so they are disapproved.DisapprovalProduct dataMissing required apparel attributes: color and sizeYour apparel products are missing the color or size attribute that Google requires for clothing, so they are disapproved.DisapprovalProduct dataMissing value [availability date]You marked a product as preorder or backorder but did not give the date it becomes available, which Google requires.DisapprovalProduct dataMissing value [availability]The availability attribute is missing, so Google does not know whether the product can be bought and disapproves it.DisapprovalProduct dataMissing value [brand]The brand attribute is empty for a product that is expected to have one, so Google cannot identify it properly.WarningProduct dataMissing value [description]The description attribute is missing. Products can still show, but they lose ranking, so Google flags it as a warning…DisapprovalProduct dataMissing value [gtin]Google is missing the GTIN (barcode) for products from brands that have one.DisapprovalProduct dataMissing value [mpn]The manufacturer part number is expected for this product and is not in your feed.DisapprovalProduct dataMissing value [price]The price attribute in your feed is missing or empty for this product.DisapprovalProduct dataMissing value [shipping weight]Your shipping settings calculate rates by weight, but the feed does not tell Google how much these products weigh.DisapprovalProduct dataMissing value [shipping]Google does not have shipping cost information for these products, usually because the shipping attribute is missing its required country.DisapprovalProduct dataMissing value [tax]You target the United States and Google has no tax information for these products, from either your account tax settings…DisapprovalProduct dataMissing value [unit pricing measure]Some products must show a price per unit in certain countries, and the unit pricing measure attribute that enables it…DisapprovalProduct dataPreemptive item disapproval (PID)Google has preemptively disapproved products it expects to have a price or availability mismatch, based on past mismatches in your…WarningProduct dataTitle too long or truncatedYour title is over Google's character limit and gets truncated, so Google flags it as a warning to tidy up.DisapprovalProduct dataUnsupported value due to restricted prefix [gtin]The GTIN in your feed starts with a number range that is reserved for internal use, coupons, or variable-weight goods,…

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