Step 4. Product filtering

Having successfully mapped your webshop categories to the relevant channel categories, it’s time to explore an advanced feature: product feed filtering. This allows you to exclude specific products from your feed, which can be particularly useful for eliminating low-margin or poor-performing products from your shopping campaigns.

Locating the Filter Tool

While not immediately obvious, the filter tool is conveniently situated beneath the Category Mapping section. To access it, look for the text that reads: “All products from the selected Shop Categories will be included in the feed.” Click the “(edit)” link next to this statement to open the filter settings.

Creating Filter Conditions

Once inside the filter settings, you’ll have the option to select a ‘Source Field’ and set conditions for product exclusion. The filter supports any WooCommerce and WordPress source fields to identify the products you wish to exclude. A variety of 15 conditions are available from the dropdown menu.

For instance, to exclude products priced below a certain threshold, you would configure the following condition:

“Regular_Price is smaller than 10”

Adding Multiple Conditions

Feel free to add more conditions by clicking the “(add)” button. You might, for example, wish to exclude products priced below a certain amount and belonging to a specific webshop category.

Rule Stacking

The filter allows for rule stacking through the use of ‘AND’ or ‘OR’ operators. This gives you the flexibility to create complex exclusion criteria tailored to your specific needs.

Wrapping Up

There you have it! You’ve now learned how to effectively filter products using advanced conditions. Your next step is to proceed to attribute mapping. Click the “Mark Complete” button and advance to the following lesson on “Attributes Mapping.”